Tuesday, July 19, 2011

Pop (Do We Not Like That?) - Various Artists

Pop (Do We Not Like That?) - Various Artists

Various Artists - Pop (Do We Not Like That?) (Too Pure, 1994)

I played Laika's 44 Robbers on last week's show and hearing it again made me go and fish out this absolute gem. Pop (Do We Not Like That?) is a 1994 compilation from Too Pure records. I hadn't listened to this is years and was really pleasently surprised at how well most of these tracks still stand up. The album was the label's 34th release, it carried the catelogue number Pure 34 and featured one track each from: Stereolab, PJ Harvey, Th' Faith Healers, Laika, Minxus, Moonshake, Pram, Seefeel, Voodoo Queens and Düsseldorf's Mouse On Mars (the label's first international signing). It's a great snapshot of mid-90s UK indie and electronic music prior to the advent of all that Britpop nonsense.

It's an incredible compilation considering some of the landmark records these bands would go on to produce. PJ Harvey obviously moved on to Island records and her discography speaks for itself, indeed this year's Let England Shake has garnered some of the strongest reviews of her career. Stereolab, Mouse On Mars, Laika, and Seefeel would produce four of the strongest albums of the 90s in, respectively: Emperor Tomato Ketchup (1996), Silver Apples of the Moon (1994), Autoditacker (1997) and Succour (1995).

Too Pure would go on to release brilliant records by Jack, Long Fin Killie, Hefner, Billy Mahonie, Mclusky and Scout Niblett. The label was always affiliated with 4AD records, indeed 4AD's Ivo Watts-Russell is said to have contributed a cash infusion by purchasing a third of the imprint prior to the release of PJ Harvey's debut album Dry. In 2008 the Beggars Group wound down both Too Pure and Beggars Banquet and transfered their artists to 4AD records. Too Pure is still an imprint of the Beggars Group and continues its monthly 7'' Singles Club. The charactertures below are taken from the album's insert.  

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